site planning is a systematic project. Although most domestic enterprises and major Internet companies have not put the site planning to an important position. However, the importance of the site planning is undeniable, the current domestic professional website planner is not much, some come from the web designer turned, some are transformed from the network marketing personnel, some are transformed from the Internet industry analyst. In general, website planning more teachers need to master the knowledge, but also with the view to look far ahead from a high plane to engage in the Internet industry, especially the company website planning work is more important, because the strategy research and development direction of more in the website. Enterprise website relatively speaking, to planners, Internet economy grasp this knowledge requirements are relatively less.
Sun Tzu said: "before doing battle winner, may also be more; before doing battle is not a winner, is also less. More wins, less is extremely," no calculation at all? I see in this view, the outcome of men. Therefore, planning plays a key role in making on a website and future development.. Well, do you want to be a good web planner? Generally speaking, the knowledge required for site planning includes the following:
1, good copy writing ability,
ideas are better, and ideas are new. If you can’t express them well with words, it will be a pity.. Copy writing ability is a planner’s most basic quality requirements. Therefore, we must strengthen the exercise in this regard.
2, familiar with internet economy,
, whether it is enterprise website or professional Internet enterprise, to some extent, requires a certain grasp of the Internet economy. Perhaps the enterprise website to this aspect request slightly bottom.. But if you’re working on purely Internet companies, such as WEB2.0, web media, wireless value-added, and so on. Then, we must need the profound connotation of Internet economy… Because of the particularity of the Internet economy, launched a new technology and new ideas, can lead to effect of volcano, can set up a number of outstanding website, also can fall down a large number of sites, so, as a blow bubble, planners must carefully, because the discussion on the establishment and profit pattern the strategic directions are on the Internet on the basis of the understanding of economic… If you don’t know this, then you plan to have a website with no meat, no challenge and potential for development.
3, good analytical and logical thinking ability,
site planning, we can use the 5 "W" to the comprehensive consideration of the website, the website function, profit pattern analysis, website localization, although it is very subjective, invisible, untouchable, but really all the important reference for the follow-up work on the site, function positioning the profit pattern analysis, website positioning needs of the same industry market economy.