The Brand South Africa Nation Brand Forum 2017 again gathered business, government and media experts to discuss the marketing of the country’s national global reputation in light of recent geopolitical and global economic changes. The event was addressed by Communications Minister Ayanda Dlodlo.Communications Minister Ayanda Dlodlo addresses Brand South Africa’s Nation Brand Forum 2017 in Johannesburg on 5 October 2017. (Image: SA Government Flickr)CD AndersonThe Nation Brand Forum is aimed at creating an open platform for engagement between the government, business and civil society for the development of new ideas that will improve the global perception of the country. The theme of this year’s forum, held in Johannesburg on 5 October, was “Positioning the South African nation brand in an era of emerging market globalisation”.The forum was opened by Brand South Africa CEO Dr Kingsley Makhubela, with a welcoming address by Communications Minister Ayanda Dlodlo. There were two panel discussions that put forward a number of new thoughts on nation branding and global perceptions.Brand builderDlodlo began by paying tribute to late anti-apartheid struggle stalwart Oliver Tambo. In a year in which the country celebrates Tambo’s 100th birthday, Dlodlo said it was appropriate to remember him and his legacy as a leading nation brand builder for South Africa.“It is both fitting and inspiring to recognise his role as the foremost brand architect of our new nation and country… We must be inspired by the ideals that prompted him as an ardent campaigner for human rights, an internationalist and an activist for peace and prosperity… Oliver Tambo spent his entire life pursuing the dream of building solidarity between South Africa and the world.”She also highlighted the importance of the National Development Plan’s Vision 2030, the country’s long-term socio-economic development roadmap, in developing the South African nation brand.“The [National Development Plan] envisions a South Africa where everyone feels free yet bounded to others, where everyone embraces their full potential, a country where opportunity is determined not by birth, but by ability, education and hard work… To ensure that this vision becomes a reality, we are making strides through efforts such as the Nation Brand Forum to collectively implement measures that promote the transformation of the economy and focused efforts that build the country’s capabilities, thus resulting in a reputable nation brand that attracts investment.”Communications Minister Ayanda Dlodlo addresses Brand South Africa’s Nation Brand Forum 2017 in Johannesburg on 5 October 2017. (Image: SA Government Flickr)Dlodlo also made special mention of the relationship between the government and the private sector, and how business’s important role in the country’s socio-economic growth and sustainability should not be underutilised: “The private sector not only raises South Africa’s global competitiveness by allowing us to break into new and emerging markets, but it also significantly improves the lives of millions of poor South Africans and their chance for economic participation.”Concluding her address, the minister reiterated the importance of the economic development of the country and all its people for successful nation branding: “If the economy grows, jobs are created, social levels improve, foreign direct investments become a reality and the economy thrives. Therefore, it is unquestionable that socio-economic national development agendas have an incredible impact on the positive [nation] branding.“Through this forum we are therefore aiming to create an intensified exchange of ideas among all sectors of society. This is a fundamental requirement for appropriate and sustainable development for any nation.”For a full transcript of Minister Dlodlo’s address, click here. Communications Minister Ayanda Dlodlo and Brand South Africa CEO Dr Kingsley Makhubela at Brand South Africa’s Nation Brand Forum, held in Johannesburg on 5 October 2017. (Image: SA Government Flickr)Panel 1: Positioning the South African nation brand in an era of emerging market [email protected]: If South Africans talk their country down by extension they talk down the country’s products #NationBrandForum17 cc @Brand_SA pic.twitter.com/dwVwlsftC4— The eNitiaters (@The_eNitiaters) October 5, 2017The first panel was led by Brand South Africa general manager for research Dr Petrus de Kock, with contributions from Annabel Bishop, chief economist at Investec; Dr Martyn Davies, managing director for emerging markets at Deloitte; Eric Mahamba-Sithole, head of learning and development at the Industrial Development Corporation; and SAfm radio host Ashraf Garda.Watch the discussion:Panel 2: Country of origin built on the foundations of business excellence – crafting a value proposition and global strategy for a nation brand#NationBrandForum17 Panel 2 discussion focuses on crafting a value proposition & global strategy for National Brand in emerging markets pic.twitter.com/NX8sbehRqq— South African Gov (@GovernmentZA) October 5, 2017The panel was hosted by Jeremy Sampson, director of Brand Finance Africa, and included contributions from Imtiaz Patel, CEO of Naspers Video Entertainment; M&C Saatchi Abel Johannesburg group chairman Jerry Mpufane; Odette van der Haar, CEO of the Association for Communication and Advertising; and York Zucchi, entrepreneur and motivational speaker.Watch the discussion:Would you like to use this article in your publication or on your website? 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Share Facebook Twitter Google + LinkedIn Pinterest “To succeed in life, you need two things: ignorance and confidence.” –Mark TwainIt got pretty cold this past weekend. When it gets cold, water freezes. When water freezes, things break. That was almost the case with a large rain collection tank at my home recently, though a bit of rushing around helped get things thawed.In the back of the barn sits an old farm chemical tank that’s been repurposed to collect water from the barn’s gutters. Now this isn’t your everyday lean-to — this barn is a classic lofted tin-roofed, red-painted barn of old. Abundant roof area means abundant rainwater. Why not take advantage of that naturally condensed source? It’s amazing how much water a quick shower has in it when collected across a large roof.Before things froze over a week ago, I was toying with the out spout connection of the tank ahead of the freeze hoping to get it off completely. With no luck, I had left it for another day, completely forgetting about the hundreds of gallons left sitting there (which could’ve been easily emptied by flipping a lever).My own forgetfulness led to a surprise when there was still water in the holding tank when things dropped below 32. And with even colder temperatures expected later in the week, I knew the expansion of water as it freezes would soon break the tank if hadn’t already.A quick thought dashed across my mind — I had been contemplating buying a member of my family a livestock water heater as an early Christmas present. I no longer had to stew on the decision as life had just made it for me.An urgent stop at Tractor Supply on my way home from work helped my plan come together.I got underway trying to take advantage of the relatively warm temperatures the day had brought to the frozen tank (a measly 33 degrees) with surgical precision. I immediately poured 2.5 buckets worth of steaming hot water into the 6-inch top layer of ice. The small hole, about half a foot in diameter, exposed the underlying water. I then dropped the brand new submersible water heater into the tank, letting it get to work.While that was underway, I began a hose siphon of water from the top of the tank to outside.(Let’s take a moment to appreciate the wonder that is fluid movement and the siphon principle. According to Wikipedia, “A practical siphon, operating at typical atmospheric pressures and tube heights, works because gravity pulling down on the taller column of liquid leaves reduced pressure at the top of the siphon. This reduced pressure at the top means gravity pulling down on the shorter column of liquid is not sufficient to keep the liquid stationary against the atmospheric pressure pushing it up into the reduced pressure zone at the top of the siphon.” Seriously amazing stuff.)After that process began to work its magic, I took an old ceramic space heater and focused it on the out spout neck that led to the drain outside. After these three processes were in action, I retreated to the warmth of my home, relying on what I learned in physics to follow through.The sound of running water from the tank to the outside just a couple hours later was music to my ears.Lesson of the story: Water freezes. A lot of frozen water can break things. Ingenuity helps. Forgetfulness doesn’t. Be as hard headed as the ice.
Brace for potentially devastating typhoon approaching PH – NDRRMC Former Boston Celtics Paul Pierce holds the NBA championship trophy that he won with the team during a ceremony to retire his number following a basketball game against the Cleveland Cavaliers in Boston, Sunday, Feb. 11, 2018. (AP Photo/Michael Dwyer)BOSTON — Paul Pierce used to walk onto the court at TD Garden and imagine seeing his number hanging from the rafters.“The Truth” doesn’t have to dream about that day anymore.ADVERTISEMENT “This is just a special day,” Pierce said afterward. “If I never make the Hall of Fame or anything, to go up in the rafters as a retired number for the Celtics — that’s just enough. That’s enough for me. … When you’re forever with the Celtics, you’re forever.”The 40-year-old Pierce retired after last season. He tops the Celtics’ all-time lists in 3-pointers made (1,823), free throws (6,434) and steals (1,583).He is Boston’s second all-time leading scorer with 24,021 points, trailing only John Havlicek. His 15 seasons also trail only Havlicek’s 16 for the longest stint with the team.Current Celtics players gathered to watch the ceremony, and legends including Robert Parish, Cedric Maxwell and Tom “Satch” Sanders sat on the court.Pierce credited his mother, Lorraine Hosey, and brothers Jamal and Steve Hosey, for inspiring him.ADVERTISEMENT AFP official booed out of forum Don’t miss out on the latest news and information. John Lloyd Cruz a dashing guest at Vhong Navarro’s wedding “I just think it always cements it. When you win a title you become a main man, and that made Paul,” Rivers said. “He would have had this night regardless of winning the title, but winning the title makes this day pretty special.”A touching moment came near the end of Pierce’s speech when his son, Prince, placed a No. 34 cap atop the 2008 trophy.“I did the trifecta,” Pierce said. “I left a legacy. I had my high school jersey retired. My college jersey retired. But there’s no greater honor than having your NBA jersey retired for the Boston Celtics.” Rusty Serena defeated on long-awaited return Giannis Antetokounmpo powers Bucks in bounce back win over Celtics PLAY LIST 02:29Giannis Antetokounmpo powers Bucks in bounce back win over Celtics00:50Trending Articles02:31Duterte had wanted Albayalde to take terminal leave — Go01:29Police teams find crossbows, bows in HK university01:35Panelo suggests discounted SEA Games tickets for students02:49Robredo: True leaders perform well despite having ‘uninspiring’ boss02:42PH underwater hockey team aims to make waves in SEA Games01:44Philippines marks anniversary of massacre with calls for justice01:19Fire erupts in Barangay Tatalon in Quezon City Typhoon Kammuri accelerates, gains strength en route to PH Slow and steady hope for near-extinct Bangladesh tortoises Globe Business launches leading cloud-enabled and hardware-agnostic conferencing platform in PH LATEST STORIES MOST READ The Celtics retired Pierce’s No. 34 on Sunday following the Celtics’ 121-99 loss to the Cleveland Cavaliers. He became the 23rd person in franchise history to have his number or name enshrined by the Celtics organization.The honor capped a 19-year career for Pierce, who was named NBA Finals MVP in 2008 when the Celtics captured their 17th championship.FEATURED STORIESSPORTSWATCH: Drones light up sky in final leg of SEA Games torch runSPORTSLillard, Anthony lead Blazers over ThunderSPORTSMalditas save PH from shutoutAfter the game, Pierce, clad in a green plaid blazer, entered the court via the newly named Paul Pierce Players’ Tunnel. The team said the tunnel, featuring Pierce’s signature, will serve as a reminder to current and future players of what “being a Celtic” means.When his jersey was raised, Pierce was serenaded with chants of “Thank You, Paul Pierce!” “It starts at home. It starts where you come from,” Pierce said.He later cried when acknowledging his wife, Julie, and their three children.Pierce sat next to the 2008 championship trophy as the team showered him with tributes.Along with having his number retired, Pierce also received a framed replica of the banner that his No. 34 will be added to, a Rolex watch, a piece of the Celtics’ parquet floor and a stained-glass backboard adorned with his number.A weekend of festivities in honor of Pierce began with a private dinner hosted by the Celtics on Saturday night. Parish attended along with several of Pierce’s former teammates, including Antoine Walker, Walter McCarty, Brian Scalabrine and Leon Powe.Pierce said the honors reminded him of how much he sacrificed during his career. He said being a Celtic was “meant to be.”During the game, the Celtics showed video segments that highlighted Pierce’s basketball journey. The clips went as far back as his Inglewood High School days and included interviews with friends, family and former teammates.There were also surprise recorded tributes from NBA greats Magic Johnson and Kobe Bryant. Pierce smiled as Bryant said in his message that Pierce made “all the Celtics legends proud.”Pierce sat courtside with his family and Celtics co-owner Wyc Grousbeck. Former Celtics coach Doc Rivers and teammates Kevin Garnett and Rajon Rondo — all part of the 2008 title run — sat together nearby.Rivers told the crowd about conversations he and Pierce used to have about the day his number would be retired. He said the 2008 championship solidified Pierce’s status as an all-time great in Boston. NEXT BLOCK ASIA 2.0 introduces GURUS AWARDS to recognize and reward industry influencers 2 ‘newbie’ drug pushers fall in Lucena sting Read Next View comments